AI for ads Google and Meta, run for you

Be the first light they see.

AI builds, runs and tunes your ads straight from your inventory, and judges them by the sea trials and sales they bring, not the clicks.

Join the founding fleet See it in the story

app.leadingbeacon.com/ads

Campaigns · last 4 weeks

Google + Meta All boats

Spend$4,790of $5,000 budget

Leads from ads52$92 each

Sea trials from ads12$399 each

Deals from ads3$1,597 each

Leads from ads, per weekSea trials from ads, per week

Campaign	Spend	Leads	Sea trials	Deals
2016 42′ FlybridgeUnder contract Sat · budget moved	$1,240	12	3	1
Center consoles · springSearch · 3 boats	$2,180	19	4	1
Wake & ski boatsMeta · like your past buyers	$960	14	3	0
2021 Regal 2300 BowriderSold Sat · ads paused	$410	7	2	1

9:41

tarponbaymarineSponsored

Book a sea trial›

tarponbaymarine Just arrived: a 2016 42′ flybridge. Twin Volvo IPS 500s, 900 hours, two cabins and two heads. Sea trials by appointment.

How it works

New arrival in, ad out.

Your ads come from the same inventory as your website, so they change when your stock does. When a boat lands, her campaign goes live; when she sells, the budget moves on.

Every listing becomes its ads

Copy, photos and the call to action for search and social, written in your dealership’s voice from the listing itself.

2016 42′ FlybridgeListed today · $389,000

→

tarponbaymarineSponsored

Book a sea trial›

In front of the people shopping

Buyers searching for boats like yours, people like your past buyers, and anyone who viewed a listing, within the water you sell to.

Searching for boats like yours Like your 312 past buyers Viewed a listing · last 30 days South Florida + feeder markets, over 35′

Budget tuned every day

Spend moves toward the boats and channels that bring sea trials and sales, within the budget you set.

Budget this weekMoved daily

Google Search$540

Meta$380

Retargeting (Google + Meta)$250

YouTube$80

Moved $300 from YouTube to SearchSea trials cost less than half as much there

Measured in boats, not clicks

When a buyer’s first touch was one of your ads, you’ll see it on the deal. When it was BoatTrader, a walk-in or the boat show, you’ll see that too.

Ad · WedSearch: “42 flybridge for sale”$3.40 click

Chat · Wed 11:42 pmAsked about the 42′Answered in under a second

Call · Thu 8:00Qualified · score 86May · financing

Sea trial · Sat 10:00Dock C with MarcoTrade-in inspected

Under contract · Sat$379,500Ad spend behind her: $1,240

Every Monday

A report you can read in a minute.

What ran, what it cost, what it brought in, what the AI changed and why. No dashboards to decode, though the dashboard is there when you want it.

Spend, leads, sea trials and sales, by boat and by channel
What changed this week, and why
Which boats need a push

Inbox

Leading Beaconto Marco

Mon 7:00 AM

Your week in ads

March 9 to 15 · Tarpon Bay Marine

Spent$1,190of $1,250

Leads16↑ 2 on last week

Sea trials4↑ 1 on last week

Boats1 sold+ 1 under contract

What I changed

Paused the 42′ and the RegalUnder contract and sold · their $410 a week went to the center consoles
$300 from YouTube to SearchSea trials cost $260 there, $610 on YouTube
The MasterCraft XT23 is liveArrived Friday · her ads were up that morning

Needs a push

2009 Sea Ray 40 Sundancer$264,900 · 41 days listed · no sea trials yet

Approve a $150 boostDrop to $249,900

Your control

The AI does the daily work. You set the limits.

Nothing runs that you haven’t allowed, and nothing costs more than you’ve set.

A budget that holds

Set a monthly budget and it never spends more. It decides where each dollar works hardest inside it.

Approve before it runs

Review new campaigns and creative first, or let it run within brand rules you set. Pause anything, any time.

Your accounts, your history

Ads run in your own Google and Meta accounts, so the data and the history stay with your dealership.

Questions

What dealers ask us.

Which platforms does it run on?

Google (Search and YouTube) and Meta (Facebook and Instagram). Budget moves between them based on which brings more sea trials and sales.

Do I need my own ad accounts?

We recommend it: campaigns run in your dealership’s own accounts, so you keep the data and the history. If you don’t have them yet, we set them up with you.

How much should we spend?

You set the budget. The AI spreads it across boats and channels, and the weekly report shows what each dollar brought in.

How do you know an ad sold a boat?

Because the ads, the website, the CRM and the assistant are one system, the buyer who clicked an ad is the same one who chatted, was called, took the sea trial and signed. When the first touch was a portal, a walk-in or a boat show, the deal shows that instead.

Can we approve the ads?

Yes. Approve every new campaign and creative, or set brand rules and let it run within them.

What does it cost?

It comes with the Full suite, $350 a month per location, or joins the CRM on its own for $100 more. Your ad spend is separate and goes directly to Google and Meta. See pricing.

One system

Every part knows every buyer.

The website, the CRM, the AI and your ads share the same buyers, the same inventory and the same record of every conversation.

WebsiteA website that sells the boat

Listings buyers fall for, an assistant that knows your lot, sea trials booked once buyers qualify.

Explore Website → CRMEvery buyer in one logbook

Every lead from every source, one timeline per buyer, a pipeline shaped like a boat sale.

Explore CRM → AI for salesAnswers, recommends, remembers

Every buyer answered and qualified, the right boat suggested, owners kept close for years.

Explore AI for sales →

Keep the light on.

We're onboarding a small founding fleet of dealerships to shape the platform with us. Tell us where your leads leak today and we'll start there.